Glossary
Last updated [DATE]
This glossary defines the terms you meet in the Aivting dashboard and docs, in alphabetical order, each with a one-sentence meaning and a link to the page that explains it in full. Each term has an anchor, so you can link to it, for example /glossary/#visibility.
Terms
Active prompt
A prompt that is switched on. Only active prompts are collected and counted in totals. See Prompts.
Answer
One reply an engine gave to one prompt in one run. See Runs and answers.
Average position
The mean of your brand's position across the answers that name it, shown from 3 such answers. See Average position.
Branded and non-branded
An automatic tag. A branded prompt contains your brand or a competitor; a non-branded prompt does not. See Tags.
Chart note
A short text, up to 280 characters, pinned to one day on the chart. Owners and editors write them; they show in reports, not on share links. See Reports and white label.
Cited source
A web page or site an answer lists as a source. See Sources, domains and URLs.
Compare period
A second date range you set so each headline figure shows its change. A change appears only when both periods have at least 10 answers behind the figure. See Filters and date ranges.
Competitor
A brand you track next to your own, up to 10 per project. See Competitors.
Engine
The AI product that produces an answer, such as ChatGPT or Google AI Overviews. See Engines and collection.
Gap
A source cited in answers that name a competitor and in no answer that names you. See Gaps.
Intent tag
An automatic tag for what the prompt is for: informational, commercial, comparison or transactional. See Tags.
Listicle
A cited page that looks like a list, such as "best tools for" or "top 10". See Listicles.
n (sample size)
The number of usable answers a figure is based on. See Sample size (n).
Position
The order in which your brand is first named among the brands you track in one answer. See Average position.
Prompt
A question you track, written the way a buyer would ask it. See Prompts.
Run
One collection pass over your active prompts. See Runs and answers.
Sentiment
An average tone score from -100 to +100 across answers that name your brand. See Sentiment.
Share of voice
Your brand's mentions as a share of all mentions of the brands you track. See Share of voice.
Source type
The kind of site a cited domain is: own, competitor, UGC, reference, editorial or corporate. See Source types.
Tracked brand
Your brand and your current competitors. Only tracked brands count in share of voice and position.
UTC day
The calendar date, in UTC, on which a run happened. Charts and daily CSV files use it.
Visibility
The share of usable answers that name your brand. See Visibility.
Your site as a source
A comparison of your visibility in answers that cite your site against answers that do not. See Your site as a source.
ChatGPT is a trademark of OpenAI. Google and AI Overviews are trademarks of Google LLC. Aivting is an independent product and is not affiliated with or endorsed by OpenAI or Google.